After letting gods of the United States to play with its ‘Glass’, Google is now letting mere mortals to buy the device. To test the demand for Glass, Google recently opened a one day sale of the device allowing anyone to buy it. According to Google it was a successful excersise. The device is back on sale, this time there seems to be no time limit on availability.
On its Google+ page, the Glass team wrote, “In the last six months, we’ve been amazed and inspired by our Explorers and the individual perspectives you bring. A few weeks ago, we opened up our site for a single day. The response was overwhelming – we almost ran out of inventory and had to close things down early. We’ve since built our inventory back up and plan to continue to accelerate new ways to expand the program in the weeks and months ahead. Our hope is to bring Glass to new Explorers, like optometrists, sports lovers, online retailers, cooks and travelers, who (like you!) can get in early and help make Glass better as part of our open beta, ahead of a wider consumer launch. These are exciting times and we’re glad to have you along for the ride – keep the feedback coming!”
This moves quenches all criticism raised by bloggers like Robert Schobble who almost declared the ‘demise’ of the device.
However, how popular will this device become among average people with $1500 price tag is uncertain. It contrasts Google’s approach of reducing the cost of hardware in those segments (smartphones, tablets and Chromebooks) where there is heavy competition however Google devices – Chrome Pixel and Glass – targetted at high-end markets are in the same slab as are Apple’s prime devices.
The cost of Glass has alwasys been the biggest criticism of the device as it creates a barrier for adoption of the device. The questions is, would you buy the device for that price tag?