Android is becoming very popular in China. As per a report from Informa, “Two in every three mobile phones sold in China in 2012 were powered by Android”. In addition, the report says the U.S has become the second largest market for Android with 11% market share. China is the fastest growing market for smartphones. In year by year progress, more than 786 million Android smartphone devices were sold in 2012 which is 45% more than 2011.
The report also says that both Microsoft and Apple hold minority shares for smartphones, around 1% and 5% respectively, in China. However due to Microsoft’s deal with Nokia, they are expected to increase their share to 2% by 2013. On the contrary Apple continues to lose its shares in the smartphone market of China.
Google, however, doesn't benefit much from this dominance of Android in China as it doesn't sell content in the country and most of these devices (almost 41%) were shipped with third party frameworks like Baidu, Alibaba, Xiaomi, Tencent, Wandoujia, Anzhi and other locally-based channels.
As per Informa, “Looking forward, Android is expected to continue gaining market share globally and, by 2015, one in every two handsets sold worldwide will be powered by it.” This is good news but still Informa says : “ the market share of this platform could potentially peak – or even decline – after 2016 owing to a more aggressive penetration of the alternative OSs, most notably Windows Phone."
India is yet another huge market for Android, but Google needs to push its devices and content into these markets.