Windows maker Microsoft seems to be investing more time and resources in creating smear campaign against Google and Android instead of actually improving their own products and let the user’s and market decide.
Windows still controls more than 90% of the PC market, and most of this market is due to Microsoft’s anti-competitive business strategy and not ‘consumer choice. Whenever consumers got a choice, without Microsoft flexing it’s muscle to kill competitors customers went for non-Microsoft product.
Just look at the world’s most popular search engine – despite Internet Explorer being the default web browser, which comes pre-installed on these 90%+ PCs, that has Bing enabled as the default search engine Google is the #1 search provider. People chose better Google over Bing. Same applies with web browser, more and more people are ditching IE and switching to Firefox or Google Chrome. These two examples are clear indications of what users want – they don’t want Microsoft products. The same pattern are being seen in the mobile space, where Android is the #1 player.
But unlike Google which competes by creating better products, Microsoft is doing what he has always done – weaken the competitors instead of offering better products. Microsoft seems to be spending more money on ‘advertisements’ which attack Android or Google – whether it was scroogled, Gmail Man or the new anti-Android video campaign.
Check out the video below which shows Microsoft taking cheap shots are Android.
The amount of resources Microsoft is investing in PR stunts – whether it be bogus patent signing deals with Android players (which could be about things like FAT partitions – B&N case already showed that all of Microsoft’s accusations were bogus and bluff and that’s why the company settled out side the court just before it moved forward and ‘paid’ B&N in the name of ‘investment) or these ad campaigns. The amount of experience Microsoft is gaining in smear campaigns Microsoft may actually have a better career as a video ad company than a software maker.
Hey Microsoft, care to compete on the basis of better products instead of annoying users with such smear campaigns?