Google Reports $14.42 Billion Revenues, Motorola May Have Bigger Role In Future
Red Hat is not the only company which is raking billions of dollars due to GNU/Linux and open source technologies. Google, whose open source and Linux-based Android dominates the mobile space, reported an impressive consolidated revenues of $14.42 billion for the quarter ended December 31, 2012. Consolidated revenues would have been $15.24 billion had Motorola Home been included. Google signed an agreement to sell Motorola’s Home division for $2.35 billion.
Larry Page, CEO, Google says, “We ended 2012 with a strong quarter. Revenue was up 36% year-on-year, and 8% quarter-on-quarter. And we hit $50 billion in revenue for the first time last year – not a bad achievement in just a decade and a half.”
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What does it mean for publishers using Google’s Ad network?
Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our Network members, increased approximately 24% over the fourth quarter of 2011 and increased approximately 9% over the third quarter of 2012. Average cost-per-click, which includes clicks related to ads served on Google sites and the sites of our Network members, decreased approximately 6% over the fourth quarter of 2011 and increased approximately 2% over the third quarter of 2012.
If we break Google’s revenues, Google-owned sites generated revenues of $8.64 billion, or 67% of total Google revenues, in the fourth quarter of 2012. This represents a 18% increase over fourth quarter 2011 Google sites revenues of $7.29 billion.
Google’s partner sites generated revenues of $3.44 billion, or 27% of total Google revenues, in the fourth quarter of 2012. This represents a 19% increase from fourth quarter 2011 Google network revenues of $2.88 billion.
Other revenues from Google were $829 million, or 6% of total Google revenues, in the fourth quarter of 2012. This represents a 102% increase over fourth quarter 2011 other revenues of $410 million.
Motorola Mobile brought in $1.51 billion, or 11% of consolidated revenues in the fourth quarter of 2012.
Page clearly stated that they have bigger plans for Motorola which will reflect Google’s desire to create new ground breaking technologies. He gave a glimpse of how Motorola may lead innovation:
In today’s multi screen world, the opportunities are endless. Think about your device. Battery life is a huge issue. You shouldn’t have to worry about constantly recharging your phone. When you drop your phone, it shouldn’t go splat. Everything should be a ton faster and easier. There’s real potential to invent new and better experiences.
Our CEO at Motorola, Dennis, has built a world-class team, and they’re working on these opportunities. It’s still early days, but I am excited about the innovative way they’re approaching product development and the speed of their execution. And they recently signed an agreement to sell Motorola’s Home division for $2.35 billion.